BC Reel Co. was started with the mission to provide high-quality fishing products at affordable prices, ensuring unforgettable fishing experiences whether you’re a new angler or old pro.

Our products are crafted with precision and care using premium materials, to ensure reliable performance and enjoyment on every fishing trip.

Design Principles

At BC Reel Co. we’ve made high quality and low cost our top priority. We understand that fishing enthusiasts deserve the best products without breaking the bank. By focusing on delivering products of exceptional quality at an affordable price, we aim to make fishing accessible and enjoyable for anglers of all levels.

Kaizen is a Japanese engineering principle of constant improvement. Every BC Reel Co. product goes through multiple design revisions and testing before release, but the perfect product is different for everyone. This is where you can have your voice heard. Your feedback and insights matter to us, and we are committed to listening to your needs and preferences. We believe that the best products are born from real-life experiences, and that’s why we invite you to be a part of our journey.

Your input plays a vital role in shaping the future of our designs. As passionate anglers ourselves, we understand the significance of creating fishing gear that resonates with you. Your valuable feedback inspires us to continuously improve our existing products and develop innovative solutions that exceed your expectations.

Whether it’s a suggestion for enhanced performance, a new feature idea, or even a small detail that can make a significant difference, we want to hear it all. Visit our Contact Us page and let us know your next great idea!